Passionate about creating impactful ideas, inspiring people, and building meaningful connections through creativity and vision.
Entrepreneur, creative visionary, and founder focused on building meaningful digital experiences with innovation, dedication, and customer trust.
I am Sarathraj, born to Herburt J and Salomi.S.I. My educational journey began at Govt LPS Kollamkavu from 1st to 4th standard, followed by my higher studies at SNVHSS Anad where I completed Commerce (+2).
Later, I pursued Electronics at Govt ITI Attingal and completed the course with high marks. I also joined Govt Sanskrit College, Trivandrum, but after the first year I decided to leave college and fully focus on my passion and career.
During my studies, I was already working in photography and creative design. After leaving college, I worked as a designer at Roopam Digital Studio, Nedumangad, which became a strong foundation for my entrepreneurial journey.
Alongside my entrepreneurial journey, my greatest strength has always been my family. My wife, Dr. Arunima JT Nair (MD), has been a constant source of support and inspiration throughout every stage of growth and vision. We are also blessed with our daughter, Parvanendhu A Sarath, currently studying in 2nd Standard at Holy Angels ISC School, Nanthancode. Family remains the foundation behind my passion, dedication, and continuous journey forward.
During 2015–2016, I started my first own business, Icon Digital Studio at Azhicode. After six months, I moved to Nedumangad and launched a new studio named Machooos.
Between 2016–2018, Machooos quickly gained recognition. Soon we shifted operations to the heart of the city, Kowdiar, Trivandrum, and transformed the brand into Machooos International, focusing mainly on premium wedding experiences and digital customer service.
Machooos expanded with branches at Oberon Mall Kochi and Bhive Workspace Bangalore. From the beginning, our vision was to maintain a fully digital customer experience.
We introduced portable online photobooks, lifetime online access for customer memories, and later fully digitalized every stage of photography services and customer communication.
In 2023, we launched Mifuto, an on-demand instant photographer platform connecting photographers and customers anywhere, anytime. Public booking officially opened on April 14, 2026.
Today, Machooos International and Mifuto continue building a systematic ecosystem where technology, photographers, and customers stay connected seamlessly across every sector.
Building a future where creativity, technology, and customer experience move together with trust, innovation, and meaningful connections.
To create a globally connected digital ecosystem where photography, creativity, and technology work together seamlessly for people everywhere.
To provide innovative and customer-focused digital experiences through Machooos International and Mifuto while empowering photographers with modern opportunities.
Customer satisfaction, transparency, creativity, and continuous technological growth remain the foundation behind every stage of our journey and future vision.
Interested in collaborations, business, or creative projects? Feel free to connect with me.
Contact Me